Saturday, 12 December 2026
12.12 is the year-end sale day on 12 December, mostly online stores and fashion brands clearing stock before winter.
Starts in
No 12.12 2026 deals announced yet. We add them here as soon as brands post them; the brands below are the ones to watch.
These brands ran 12.12 sales in past years but haven't announced one for 2026 yet. Based on Saleboard's records, not a promise.
In 2026, 12.12 falls on Saturday, 12 December. Deals can start before the day: in 2023, the first 12.12 deal we tracked started on 30 November.
In past years, 38 brands ran 12.12 sales that we tracked, including Gul Ahmed, Heels, Ismail's, Bata, 1st STEP. Brands that have already announced this year are listed at the top of this page.
Across 50 past 12.12 deals, the typical discount was 40% and the biggest was up to 80% off.
Right here. Saleboard adds 12.12 deals as brands announce them, with the discount, dates and a link to each brand's sale.
